AI Insights · Timothy · October 2023
Top 5 Social Apps on Android in Kenya - Q3 2023
In Q3 2023, the top social apps on Android in Kenya saw varied performance in downloads, revenue, and active users. Discover key trends for TikTok, X, Tango, Instagram, and Facebook.
During the third quarter of 2023, the top social apps on Android in Kenya demonstrated diverse trends in weekly downloads, revenue, and active users. Here’s a detailed look at the performance of TikTok, X, Tango- Live Stream, Video Chat, Instagram, and Facebook.
tiktok experienced a dynamic quarter with weekly revenue peaking at approximately $7.7K in late June and gradually decreasing to around $4.6K by the end of September. Weekly downloads fluctuated, hitting a high of 48.4K in mid-July and stabilizing around 40.6K by the end of the quarter. Active users remained robust, with numbers hovering around 1.4M to 1.5M throughout the quarter.
X saw a slight increase in weekly revenue, reaching a peak of $848 in late August. Weekly downloads varied, starting at 12.7K in late June and dropping to about 6.1K by the end of September. Active users showed a steady decline from approximately 1.1M in late June to around 994K in late September.
Tango- Live Stream, Video Chat displayed a steady revenue growth, peaking at $745 in mid-August. Downloads fluctuated, with a high of 3.5K in early July and ending the quarter with around 2.6K. Active users increased from 19.3K in late June to approximately 26.6K by the end of September.
Instagram saw a remarkable increase in weekly revenue, starting at $57 in late June and peaking at $517 in early August. Downloads varied, beginning at 31.8K in late June and ending the quarter at around 24.3K. Active users were consistently high, ranging from 2M to 2.1M throughout the quarter.
Facebook experienced a gradual increase in weekly revenue, peaking at $469 in early August. Weekly downloads showed an upward trend, starting at 19.4K in late June and reaching about 29.6K by the end of September. Active users remained stable, consistently above 9M, peaking at 9.4M in early September.
For more detailed insights and data, visit Sensor Tower.